Loud & Clear Marketing provide on-demand strategic marketing consultancy and services to B2B companies. Our advice and services help organisations with a multitude of projects and long-term commitments across many areas including strategy, operations, talent, digital transformation, processes and best practices.
Marketing Function Set-up
Hit the ground running by working with a marketing consultant to make sure you get what you need. Complete marketing function set-up including strategy, agencies, recruitment of marketing talent, marketing processes and software technology/automation/platform recommendations.
Safe Hands – Interim Marketing Director
Working as a consultant at board-level to help keep organisations on track. Virtual, interim or on-demand Marketing Director level support for your business.
Understand business requirements, short-list suppliers, manage pitches, recruit agencies based on competence, brief suppliers before handing over to the business and transitioning to BAU.
UK Marketing (Virtual) Office
Want to promote your business to a UK audience? Want someone local to provide support in the local language and time-zone?
- Marketing 101
- Social media training
- Basic principles of data management
Understand your organisations strengths and weaknesses, look at the competitive landscape, discover who your most profitable customers are, identify key target clients and review your brand identity.
Create a marketing strategy for your organisation that will help you compete harder, sell more and build a positive reputation (includes above).
Learn to speak to your clients in a language they will understand, develop your key messages and understand your company personality.
Short term engagements to deliver what you need, including:
Website/Digital Marketing Specification
Still don’t feel ready for the leap into the digital age? Requirements gathering, draft briefing documents, tenders, planning and specification documents. Everything you do need and nothing that you don’t.
Marketing Project/Campaign Management
Want to kick-start your sales funnel with a lead generation project? Or perhaps you’d like someone to implement a CRM system for you? Navigating specialist areas without the right skills can lead to additional expenses and cause future headaches if placed in the wrong hands.
Customer & Win/Loss Research
Want to find out what your existing customers or prospects think about your organisation? Want to break into new markets, or understand what your next service offering should be, or just do what you do, but better? Maybe you’d like to know why you are losing deals? Conducting win/loss research has the answers.
Crisis Communications Planning/Handling
What processes do you have in place to deal with a disaster? Would your communication with your staff, customers or the media, would you be seamless and coherent? Plan your communications early so that minor emergencies don’t escalate into full-scale crises.
Often a good place to start when you know you need help but aren’t sure what you need.
Loud & Clear Marketing will lead a workshop with all relevant business stakeholders.
The marketing workshop will take those business stakeholders on a journey through your business priorities; understanding the target audience, defining the appropriate weighting of marketing strategies and determining key messages.
This context work will lead to strong business advice on the practical steps needed to help you with customer acquisition, customer relationship management and the retaining of more customers as well as support you in scaling the organisation, or diversifying; whatever the key objectives are determined to be.
Stakeholders will be asked to bring information with them to the workshop in order to make the session as productive as possible.